Introducing Athena

A recent survey found that 68% of women either "strongly disagreed" or "disagreed" that it was a man's responsibility and not the woman's to provide condoms during a heterosexual hookup. Yet, Only 18% of women said that they purchased the condom for their last sexual encounter

Buying condoms shouldn’t feel like a covert mission - covering the box with a pack of gum, magazines, and a candle you definitely didn’t need. No more praying that the dude at the register doesn’t give you that smirk. You know the one. It’s time for protection that takes you into consideration—because life’s too short to be hiding in the snack aisle at the pharmacy pretending you don’t have a sex life. Introducing Athena, ladies come prepared.

Introducing the Athena Summit: Trojan and Create & Cultivate

The summit offers an immersive experience featuring empowering discussions, a visual journey by groundbreaking female artists, and expert-led self-defense classes designed to boost confidence and inspire personal empowerment. Join us for this empowering event where women can reclaim their power in every aspect of life.

Positions of Power:
A Modern Kama Sutra

Featuring positions like "The President," "The CEO," and “Her Royal Highness” the book blends striking photography and Renaissance-inspired artwork with empowering modern mantras for the women of today. Designed to inspire confidence and connection, Positions of Power invites women to embrace their pleasure, ambition, and authority, both in and out of the bedroom.

An Evolution of Her Pleasure:

Presented by Trojan at the Brooklyn Museum

An immersive exhibit exploring the history of women’s sexuality through paintings, photography, sculpture, and interactive installations. The exhibit highlights cultural shifts, historic innovations like the earliest versions of sex toys and birth control, and celebrates and de-stigmatizes women’s pleasure and sexuality.

The Vice Vault:

Designed with Edie Parker’s signature bold, playful aesthetic and Trojan’s commitment to premium protection, this cheeky eggplant condom display is here to add some flair to your nightstand while keeping your essentials safe, stylish and always on deck.

Copywriter- Emory Sittig